Ask the AI assistant
Ask the chatbot to explain a model, help with a field, or propose answers using your project context. It can search the web for company and sector information and use retrieved sources to support its suggestions.
Strategic Planning Software
Build your strategy with AI help and your own judgment.
Work through company research, strategic analysis, choices, and implementation in SPS. An AI chatbot helps you understand the models, search the web, and draft answers. Review the work with your team, then share it as a report or PowerPoint deck.
AI assistant
Chat
Research
Web search
Your workflow
Review, apply, then save
Analyse the company
Choose a strategy
Plan implementation
Reports and slides
PDF / PPTX
Used by universities, companies, consultants, and business schools.
Planning workflow
Research the company. Work through the choices.
Keep control of the answers
Check the evidence and edit the analysis yourself. Review AI proposals before applying them to your draft.
Connect the analysis
Use company research and external analysis to inform your strategic choices, objectives, and evaluation. Charts and diagrams help you examine the results alongside the supporting explanations.
Strategy modules
A workspace for each stage of the plan.
Describe the company, examine its environment and capabilities, and decide how it should compete and grow. Set objectives, consider organizational changes, and plan how to evaluate the strategy.
Company research
Mission and vision
Macro drivers (PESTEL)
Strategic scenarios
Strategic groups
Porter's five forces
Value chain
SWOT and TOWS
Competitive strategy
Growth strategy
Growth methods
Portfolio management
Future mission and vision
Long-term objectives
Organizational structures
Strategic evaluation
Project roadmap
Live
Analysis
External and internal analysis
Choices
Competitive strategy and growth
Implementation
Objectives, structure, and evaluation
Working together
Share a project with your team.
- Share projects with other users so you can work on the same analysis
- Keep separate workspaces for different companies or assignments
- Use the project roadmap to move between phases and modules
- Review linked sources and distinguish AI suggestions from your edits
Reports and presentations
Share the detail or present the plan.
SPS builds reports and slides from your saved work, including charts, conclusions, and source references where available.
Tab reports
Print an individual tab when you need to discuss one part of the analysis. Use your browser's print dialog to save it as a PDF.
Whole-project reports
Bring the saved analysis together in one report, organized by phase and module. Review it in the browser, then print it or save it as a PDF.
PowerPoint presentations
Download an editable PowerPoint deck (.pptx) with charts and concise findings. Speaker notes keep the supporting detail and source references available for your presentation.
Testimonials
How people use SPS in teaching and practice.
This fully interactive and innovative web-based software brings the real world of business into the classroom, allowing students to simulate their future roles as managers and decision-makers in an organizational setting.
I found Strategic Planning Software an excellent strategic planning and analysis tool. Its ease of understanding and versatility make it an excellent choice for both small and medium enterprises (SMEs) and international corporations.
The use of Strategic Planning Software during a consultancy project I led for a large UK company helped immensely to structure the work process and facilitated smooth coordination and integration of efforts from seven different team members involved in the project.
Having used Strategic Planning Software's analysis tools online, I can say that it is the best analysis program I have come across. Its ease of use and provision of standard industrial analysis tools allow the evaluation of multiple strategies and scenarios.
The software is a very handy tool for strategic analysis. Its easy-to-follow structure and layout make data input and report generation a simple but effective task. By including factors affecting internal and external analysis, it helped immensely in gathering required data, forming a standard structure, and producing high-quality coursework and presentations. I reckon it is not only a tool for enhancing understanding of strategic analysis but also an essential system for the decision-making process in companies, universities, and even small businesses.
Plans and pricing
Choose access for your projects.
For universities
Special pricing- Bulk licences for cohorts and institutions
- Pricing tailored to your programme
About us
The people behind SPS.
Emanuel Gomes is Full Professor of Strategy and International Business at Nova SBE, where he is Academic Director of Executive Education and was previously Associate Dean for Digital Transformation and Process Improvement. He holds a PhD in Management from Coventry University and spent more than sixteen years in British higher education, including posts at the University of Sheffield and the University of Birmingham.
He is the author of three books and over fifty peer-reviewed articles in journals such as the Journal of International Business Studies, Journal of World Business, Long Range Planning and British Journal of Management. He has served on editorial boards and as a reviewer for international management journals, and as chair, co-chair, track chair and discussant at academic conferences. He is a member of the Africa Research Group, the Academy of International Business, the International Conference of Business Servitization and the European Institute of Mergers and Acquisitions. His research covers internationalisation, strategic alliances, mergers and acquisitions, servitisation and strategic agility.
His research is grounded in practice. He has worked with multinationals, SMEs and government bodies on internationalisation, strategic transformation and digital service innovation, through initiatives with UK Trade & Investment, Chatham House, the British Embassy in Angola and the Fundação Eduardo dos Santos, and with companies including MG Motor and UNIPART. He has experience of African markets and has worked across automotive and manufacturing, technology and engineering services, professional services, higher education, trade promotion agencies and football.
His teaching uses a constructivist approach, with real cases, simulations and live company projects. He believes strategic decisions require analytical rigour, knowledge of the context and the ability to put a plan into practice. His approach combines structured methods, experience in different settings and dialogue between academics and practitioners.
Manuel Fernandes is a software engineer and Head of Engineering at a Lisbon startup that pairs generative AI with a non-invasive neural interface, so that people with ALS, aphasia and other conditions can communicate in their own voice.
Previously, he was a Staff Engineer at Unbabel and a Tech Lead and Senior Consultant on e-commerce platforms. He built sites for luxury European brands on Salesforce Commerce Cloud (he is a Salesforce Certified B2C Commerce Developer) and a Drupal and React commerce site. At Merkle he also worked on a high-traffic PHP and AWS e-commerce site with a team spread across Lisbon, Geneva and Tokyo.
He studied Artificial Intelligence at Instituto Superior Técnico and is a guest speaker at Nova School of Business and Economics, where he talks to executives and founders about generative AI and blockchain. His own projects include Text on Stone, a site for minting text-based NFTs, and CryptoCapCalculator.com, which estimates returns on crypto investments.
Manuel develops Strategic Planning Software.